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News From St. Croix

Welcome to the newscenter for St. Croix Rods. Here you can find news, stories, updates and product information released throughout the year. If you would like to receive the quarterly St. Croix newsletter, the sign up to the left will add you to the mailing list. 


World Records and Sponge Bob Square Pants

Ten-year-old angler enjoys cartoons and beating the pants off IGFA records
World Records and Sponge Bob Square Pants

Park Falls, WI (August 8, 2014) – Seeing a line out the back of a boat near Long Island is commonplace. Fleets of 30-some-foot charters troll and rig the mid-Atlantic for stripers, sea bass and weakfish daily. But catching a glimpse of line off the transom of…


Radical fishing rod evokes ‘extreme’ performance

St. Croix's new Avid X series pushes the envelope of rod design
Radical fishing rod evokes ‘extreme’ performance

Park Falls, WI (July 11, 2014) – To push the outer limits of what’s possible; to go well beyond the ordinary, usual or expected; to exist at the furthest ends of the universe. Few words evoke such tantalizing and spine-tingling imagery as “extreme” …


The Rewards of Rod Selection

St. Croix Rod’s Stephen Browning Busts Shallow Cover for Second Red River Win
The Rewards of Rod Selection

Park Falls, WI (May 9, 2014) When it comes to catching bass from flowing water, you’d be hard pressed to find anyone better at it than Bassmaster Elite Series pro Stephen Browning. Need proof? How about taking his second title in a row from the…


The Switches of Southwick: Ice Anglers Choose St. Croix Rods

Recent surveys reveal St. Croix Ice Rods the preferred brand of hardwater anglers
The Switches of Southwick: Ice Anglers Choose St. Croix Rods

Park Falls, WI (03/12/2014) – Southwick Associates, the nation’s premier outdoors market research firm, has announced the brands anglers purchased most frequently in 2013. Results were compiled from the 18,559 internet-based surveys completed by anglers who volunteered to participate last year in Southwick Associates’ AnglerSurvey…


The Rod Files

Expanded demand for USA-built rods and Legend Xtreme prompts positive growth
The Rod Files

The year was 1964. Bellbottoms, bouffants and the Beatles were all the rage. Martin Luther King Jr. had just received the Nobel Peace Prize. And Cassius Clay had delivered his decisive TKO of Sonny Liston. On the fishing front, Spoonplugging was hot off the presses, penned…


Gypsy Settlement

Florida’s Gypsy Angler pitches tent in Park Falls, Wisconsin,
and strikes rod deal.
Gypsy Settlement

The term “gypsy” often gets a raw deal. Used derogatively, the label evokes notions of nomadic merchants peddling questionable goods and services from village to village, leaving an oil slick of hoodwinks and abracadabras. That’s the ugly image. Certain villagers in…


Radical Rod Design Puts Surf Casters in Their Place

Radical Rod Design Puts Surf Casters in Their Place

St. Croix’s new Legend Surf spinning model allows angers to fish in tight spaces, yet still cast to far-away places  “X” marks the spot. It’s the single rock protruding from the ocean’s edge; the ledge extending…


Of Gold Medals and Monster Carp

Of Gold Medals and Monster Carp

St. Croix's new Avid Carp series prove to be world’s classiest carp rods On the international competitive carp circuit, winning has little to do with how many gargantuan goldfish you tag. The question is, instead, how many of these animals can you…